A look at the corporate identity design for St Francis Xavier's church.
A modern identity designed for this beautiful church, built in 1843 by architect, JJ Scoles.
Les Woods, Independent Graphic Designer
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Progressive Edge have produced a lot of printed work for St Francis Xavier's over the past 5 years and we jumped at the chance to create a new, modern identity for this beautiful church.
The design brief was simple - a stylish, unique identity which doesn't rely on a traditional, more staid look. Colour was an issue too - for example here in Liverpool we have Liverpool FC (reds) and Everton FC (blues) as well other organisations which rely on orange and green etc! We decided on purple, eyecatching and modern with the SFX flourish within it.
Bold colours throughout the church literature (such as the brochure) alongside beautiful black and white photographs and fantastic stained glass windows.
Our client was very pleased with the final printed products and we continue to work with them to develop their marketing materials.
Left - the cover of the SFX corporate brochure. Right - one of two exhibition stands.
Left - the SFX bookmark. Right - outer cover of the SFX leaflet.
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